Armani Collezioni opens
its Official Store in Islamabad
Armani Collezioni is pleased to
announce the opening of its Islamabad store on Friday, 4 March, 2016. The
iconic brand entered the Pakistani market in January 2015 with the First Official
Armani Collezioni store in Lahore on MM Alam Road. Partnering up with the SEFAM
Group, Pakistan’s most seasoned and largest clothing retailer, Armani
Collezioni heralds its launch as the first high-end luxury brand to enter the
local market. PR by Rezz PR and Events .
Décor done by Sana Bhatti.
The Armani
Collezioni Islamabad store has been designed and constructed in Italy at the
Armani headquarters, and shipped to Islamabad where it has been assembled by
experts to ensure that each detail and aspect of the store measures up to the
Armani Collezioni experience anywhere else in the world. Armani Collezioni
looks forward to offering Islamabad’s sophisticated clientele its latest
menswear collection, perfectly aligned with the current season’s trends as forecasted
at global fashion weeks. The current season’s collection includes suits,
jackets, shirts, ties, pants, jeans, shoes and a wide range of accessories.
The store is
located at Moiz Centre, Block 13-K (old Telenor building), Bhittai Road, F-7
Markaz.
About the Armani Group
The Giorgio
Armani Group is one of the leading fashion and luxury goods groups in the
world, with over 5,700 direct employees and 13 factories. It designs,
manufactures, distributes and retails fashion and lifestyle products including
apparel, accessories, eyewear, watches, jewellery, cosmetics, fragrances, and
furniture and home furnishings under a range of brand names: Giorgio Armani
Privé, Giorgio Armani, Emporio Armani, Armani Collezioni, AJ | Armani Jeans,
A/X Armani Exchange, Armani Junior and Armani/Casa. Giorgio Armani’s unique
aesthetic values extend beyond fashion in a dialogue with spatial environments,
architecture, cinema, the arts and sport.
Giorgio
Armani’s “Le Collezioni” first appeared in 1978 as a line dedicated to men,
followed by the “Mani” line for women in 1979-80, which achieved immediate
success in extending the market penetration of the Armani brand, establishing a
new client base. Le Collezioni boutiques opened in many countries across
continents, taking the sales network to an international level, testimony to
the success of the farsighted vision of Giorgio Armani, ushering in a new era
in the history of fashion. In 2000, the present label Armani Collezioni was
chosen to incorporate the two previous labels. Today, Armani Collezioni is
dedicated to both men and women offering a range of tailored formal wear,
sports clothes, evening wear and casual leisure wear. Simple lines,
sophisticated colours, exclusive fabrics and meticulous attention focused on detailing,
fit and finish. The man who wears Armani Collezioni is impeccably dressed
without ever compromising on comfort: from formal business suits to casual
outfits, from sportswear to outerwear, refinement is a constant.
Armani
Collezioni now has a presence in over 50 countries, with more than 1500 stores.
“Elegance is not about attracting attention
but being remembered; achieving perfect balance, choosing the linear, avoiding
the superfluous, concentrating on the essential, revealing our inner strength through
what we wear.” – Giorgio Armani