SCHOLL LAUNCHES NEW ELECTRONIC FOOT FILE WITH DIAMOND CRYSTALS

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About Scholl
Scholl has been looking after feet for over 100 years. This dedication remains as strong as ever and, with the advent of our innovations and new technologies, we are able to provide an ever growing range of footcare solutions. With our long heritage in footcare we’re keen to ensure Scholl users get the best from our products.
Scholl knows how important feet are to loving life’s journey and wants to ensure your feet never hold you back. That’s why our products make a noticeable difference to how you feel.

SCHOLL LAUNCHES NEW ELECTRONIC FOOT FILE
WITH DIAMOND CRYSTALS
FOR SOFT, BEAUTIFUL FEET AT HOME



Remove dry, cracked skin and get silky, smooth feet all in one go! 
Scholl launches “Velvet Smooth” Express Pedi with Diamond Crystals: a professional hard skin removal gadget with expert pedicure benefits for use at home – get beautiful feet, easily!
Life can be ever so hectic, and for many of us, this means that we’re on our feet all day. Our feet work hard, bearing the load on life’s journey and helping us get things done. Whether it’s that morning run in the park, getting to meetings in big-heeled shoes or going dancing after dark, it’s our feet that we rely on to take us places. In the process, they’re often ignored, so we end up with dry, cracked skin, aching heels and other foot issues. In fact, out of every 100 people, 93 experience foot problems, but just 22 will do something to care for their feet.  Scholl, the world’s number one foot care expert, believes that your feet deserve the best care. 

Now, Scholl comes to the rescue with new Velvet Smooth Express Pedi with Diamond Crystals.
On November 28, Scholl launched its new Velvet Smooth Express Pedi with Diamond Crystals with a special event on the Island – the World. Attending the event were some of the city’s leading beauty editors along with top beauty and fashion bloggers. The party kicked off with live music and a whole lot of fun including a treasure hunt on the island, as well as lots of Scholl goodies and special pedi pampering treatments that brought a touch of indulgence at the feet of all the guests. The treasure hunt proved to be a big hit, with one lucky winner taking home a one-carat certified diamond. Guests agreed that Scholl’s Velvet Smooth Express Pedi with Diamond Crystals was great for on-the-go feet.


Velvet Smooth Express Pedi with Diamond Crystals: soft, beautiful feet with zero effort
Scholl’s Velvet Smooth Express Pedi with Diamond Crystals is a brand new device for an effective and personalized pedicure at home. It removes unsightly, hard skin in just one switch. Says Cecile Divisionali, MEA Marketing Director: “50 million feet around the world have already experienced Scholl’s Velvet Smooth Express Pedi with great results. Now, our new Velvet Smooth Express Pedi with Diamond Crystals ads on more options, with three different types of refills based on your skin’s needs – including an extra coarse refill for tough skin and a soft touch refill for a beautiful, smooth as silk finish. Diamonds in the roller, used in high-end cosmetic treatments including for microdermabrasion and in premium exfoliators, create a truly effective exfoliating action for soft, beautiful feet.“
The electronic foot file is ergonomically designed so that it’s easy to handle, and safe and simple to use. Regular use with the diamond crystal roller in the comfort of your own home will give you stunning pedicure results, with feet that are soft, smooth and silky. No more hard, rough, dry skin, or risk of painful cracks and fissures. Just pretty, healthy, velvety soft feet that can keep on taking you places!
For optimal results and to keep feet soft and smooth, we also suggest Scholl Dry Skin Recovery Cream for a daily moisturizing boost.

A Scholl Velvet Smooth Express Pedi Package contains:
• 1 electronic foot file
• 4 AA batteries
• 1 roller, with diamond crystals
• 1 protective cap           
The refill package for the Scholl Velvet Smooth Express Pedi contains two spare rollers. There are three types of refill available - based on what your skin’s needs. The extra coarse refill is for use on tougher skin and the soft touch refill is for a perfect silky smooth finishing

PRODUCT PRICE: 200 AED / 204 SAR
REFILL PRICE: 80 AED / 82 SAR

Velvet smooth skin is all a woman needs to feel confident.
Pamper your feet regularly and they’ll take you places
#Velvetsmoothme for silky, soft feet effortlessly.